antha prerna foundation logo

In Sanskrit, ‘antha’ means intrinsic and ‘prerna’ means motivation.

Intrinsic motivation is the lifeblood of entrepreneurship, and what drives entrepreneurs to dream and achieve the impossible. Antha Prerna is also the phonetic origin of the word entrepreneur.

The Antha Prerna Foundation, APF, is a US-based 501 c(3) non-profit that is helping immigrant and marginalized entrepreneurs with access, research, resources, and visibility. Join us in empowering diverse entrepreneurs and making our communities stronger.

What we do

The INDUStry Show

One Line Life Lessons



American South Asian Network

The INDUStry Show logo

The INDUStry Show is a widely distributed global publication that shares global entrepreneurial and executive journeys. We are positively biased towards immigrants, people of color, and women because that’s who we are!

Now in Season 9, these amazing journeys of success and lessons learned have resonated across the globe. Our content has more than 10 million impressions, and more than a million audience engagements.

Kevin Parikh
Shama Patel
Mohnish Pabrai
Dr. Nupur Kohli
One Line Life Lessons logo

Entrepreneurs are the lifeblood of our economy. However, entrepreneurship is a lonely journey riddled with hurdles and failures.

Entrepreneurs thrive on a unique combination of wisdom and hustle. We have captured those in one line life lessons. These lessons are simple yet profound, and often life-changing. Check out our ever-growing collection of more than 1,000 one line life lessons.

always have courage, it leads you far in life
never underestimate the power of smile and kindness
spend time on people
in simplicity lies the genius
american south asian network

Magic happens when good people come together to create a safe environment driven by caring, culture, and curiosity. Our invite-only, in-person events celebrate our diversity.

antha prerna foundation event
antha prerna foundation event
antha prerna foundation holi event
antha prerna foundation outdoor event


We are constantly highlighting the challenges and successes of our community. We believe in sharing facts. Data tells a true story and paints a picture worth looking at.

Our research includes our founders’ doctoral thesis on immigrant entrepreneurs, an article on Indian Americans that was published by Fortune, and more recently a series of firsts – lists showcasing publicly listed companies on NASDAQ and NYSE and led by a person of Indian origin, ethnicity. These detailed lists are a testament to the challenges immigrants have overcome.

Indian-led companies listed on NASDAQ and NYSE Top 21 by Market Capitalization
Indian-led companies listed on NASDAQ and NYSE Headquartered in India
Indian women-led companies listed on NASDAQ and NYSE

Purpose of APF

youth unemployed


net new jobs created by new businesses


youth entrepreneurs are in a decline

employers seeks entrepreneurial experience

Entrepreneurship makes people better versions of themselves, creates new opportunities in cities that need them, and stimulates job growth. Entrepreneurs are creating economic opportunity across the world by mobilizing the next generation of talent. However, there is no clear path to entrepreneurship. The entrepreneurial journey is fun, albeit challenging and even lonely. Even more so for immigrants, minorities, and women.

In the US, 100% of the net new job creation comes from new businesses. Yet, entrepreneurs ages 20-34 have been on the decline; down from 34.3% in 1997 to 25% in 2016. In addition to this, youth are not prepared to seize the opportunities of the 21st century. In the US, 71m youth are unemployed and 1 in 3 employers seek entrepreneurial experience in its hires. The recent spat of layoffs that has impacted many hundred thousands further compounds this situation.

antha prerna foundation event

We envision APF as a hub where everyone, especially immigrants and women, can achieve their entrepreneurial potential as part of a collaborative and innovative community. We connect people driven to create a positive impact on the society.

Take advantage of these opportunities to learn, grow your network, and connect with others who can assist you along your entrepreneurial journey! Join us.

Say Hello!